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Brand NewsBrand News
Genesis Is Top Brand For Second Consecutive Year In J.D. Power 2019 U.S. Initial Quality S
2019.06.01
Genesis leads the overall industry as top-ranked nameplate
Genesis scores 21 points better than the #2 ranked premium brand
In its first year, the all-new G70 luxury sport sedan scores best in compact premium car segment
Dubai, UAE, June XX, 2019 – For the second year in a row, Genesis placed first in the J.D. Power 2019 U.S. Initial Quality Study (IQS) among all automotive brands. With a score of 63 problems experienced per 100 vehicles (PP100), Genesis led both the premium segment as well as the industry overall in initial quality.
“We are extremely thrilled to be recognized for highest quality by J.D. Power for two consecutive years – particularly considering we are a relatively young brand,” said Manfred Fitzgerald, Executive Vice President and Global Head of the Genesis Brand. “This is a testament toward our promise to deliver the most desirable products for our customers. We will continue to hold our products, brand and customer experience to the highest standard in all facets.”
Commenting on the brand’s success and recognition, Altar Yilmaz, Genesis General Manager for Africa and Middle East Region, said this reinstates Genesis’ approach to innovating luxury automobiles in parallel with consumers’ needs.
“We believe and trust in our products and services to achieve our vision for mindful innovation and refined performance. Great products will always prevail, which is why Genesis continues to go from strength to strength as a formidable player in the luxury automotive segment,” said Altar Yilmaz.
The Genesis brand’s score of 63 PP100 represents a year-over-year improvement of five points. G70, which scored 60 PP100 in its first sales year—more than 30 points better than the average for its segment—was recognized for its infotainment system, interior and exterior design, and features and displays.
“Our customers are number one—period—so it is extremely gratifying to receive recognition from them and, in turn, from industry leader J.D. Power,” said Erwin Raphael, COO, Genesis Motor America.